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Describes the value of content strategy, discusses how to audit and analyze ... every day: Kristina Halvorson of Brain Traffic, Tiffani Jones Brown of ...
Content strategy is the planning, development, and management of content—written or in other media.. The term has been particularly common in web development ...
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Content has to work closely with its peer-disciplines.. According to Kristina Halvorson ...Nov 21, 2018 — Visit the companion website: www.routledge.com/cw/chaffey ... 5.5 Develop the content marketing and engagement strategy for your brand.
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